As the demand for IT solutions increases - particularly software - many solutions providers are using finance as a selling tool. Here are just some of the reasons why you should consider offering our finance solutions to your customers:

Increase customer spend
Our experiences show that when customers are given the opportunity to spread payments over time, they tend to spend more. Even where the customer has available budget, finance can allow them to spend more than the budgeted amount. This means you can deliver the solution that the client needs, instead of the one that they can afford.

Sell more to existing customers
Every marketing professional will tell you that it's much easier and cheaper to sell to existing customers, than to keep trying to create new ones. CCL's finance solutions can make this happen for you, because with Rental Exchange® you can allow your customers to create a fund for further investment in your products.

Add value to your offer
Think of the money that your business spends on marketing its products. Half of this money is wasted if you don't make your products easy to buy. With CCL as your partner, you can add value to your product and your service, by giving the customer the payment flexibility that their business demands. So don't just scope the solution, work with your client and with us, to scope the payment as well. That way, you get paid immediately, and your customer gets the solution that he wants, as and when he wants it.

Gain competitive edge
Our finance solutions can enable you to influence customer behaviour in a variety of ways, and give you a significant edge over your competitors, even those currently offering finance. Finance-based promotions such as 'buy now, pay January' can be used to boost sales at key times such as year end, by creating a sense of urgency in your market.

Gain a business partner
At CCL we actively contribute to and share in the success of our vendor partners. Unlike the 'generalist' finance companies, we are interested in building a mutually beneficial relationship with you. And unlike the finance providers that are owned by IT solutions companies, finance is our core business, which means we can offer you an enduring and evolving partnership that is uncomplicated by the interests of a parent company.

Improve your reputation
At CCL we understand that every contact between you and your customers is crucial in shaping their perception of your business and its products. This includes any contact that they may have with third parties, such as finance partners. Whether our relationship with your customers is direct or indirect, we go out of our way to ensure that their experience with CCL is of the highest possible quality, reflecting well on your company and its ability to choose the best business partners.